Smokers searching online for information about electronic cigarettes may come across websites offering “free trials” for electronic cigarettes. While this may sound like a tempting offer to smokers looking desperately for an alternative to their smoking habit, remember that if it sounds too good to be true, it probably is.

We can’t speak to all of these electronic cigarette free trial offers, but we can tell you that we receive emails from customers who have been taken in by at least some of these types of offers. Consumers often vent where ever they can and since this blog has high viewer ship, it seems they would like us to know of how they were mislead by other websites.

The issue from the free trials that consumers have contacted us about is the fine print. What isn’t clear to consumers taking advantage of the free trial is that they are committing to reoccurring billing or to paying in full after a specific period of time. It appears at least some e-cigarette suppliers are continuing to bill for months after or delaying shipment of the product as to make it impossible to return before billing starts.

These marketing practices give the entire industry a bad name. It can also lead consumers to believe that the electronic cigarette itself is a scam. This is a shame as many smokers find the e-cigarette to be a great alternative to tobacco cigarettes and there are many reputable suppliers.

We don’t have any of these marketing gimmicks at INSTEAD Electronic Cigarettes. There is no free trial with INSTEAD, just a great product with great customer service.